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Ultimate Guide To Lead Nurturing

There’s a good chance you’ve probably spent hundreds of thousands of dollars - if not millions - on generating leads. You know first-hand how time consuming, expensive, and challenging it is to make the most out of every new lead you acquire. The Ultimate Guide to Lead Nurturing will help you become a more effective marketer when it comes to generating and nurturing leads throughout the entire customer lifecycle.


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After the Sale

There’s a common misconception about the role marketing plays throughout the customer lifecycle, and we feel that many companies can do a better job building long-lasting relationships with customers after the sale. After the Sale was created to recognize the importance of the post-purchase phase of the customer lifecycle, and to suggest tools and strategies that can be used to increase sales by addressing the needs of owners.


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Avala Blog Feed

Website Security: Is Your Site Vulnerable to Hackers?

In today’s digital age, cyber security is becoming increasingly important, and the threat of a company’s website or server being hacked is very real. So, how can your company prevent a website hack?


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[INFOGRAPHIC] Don't Be A Turkey About Implementing Marketing Automation

You've probably heard the buzzword "Marketing Automation" by now. Maybe you're still not convinced Marketing Automation Technology is right for your company. What you should know, however, is that Marketing Automation can help personalize content, send alerts about prospects, and help you connect with customers post-sale. This Thanksgiving, check out AVALA's Aimbase software to experience the Aimbase difference.


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